BORN:U Shorts Research

BORN:U Shorts Research

An internal research tool of BORN:U (주식회사 본유), a video production and marketing studio in Bucheon, Korea.

What it does

Before we plan a short-form video for a creator or a local business, our team checks which recently published YouTube Shorts on the same topic are performing well. This tool collects that information so our planners can look at the right examples.

• Searches public YouTube Shorts by topic keyword and publish date, using YouTube API Services.
• Reads public information about those videos: video ID, title, channel name, publish date, view count and duration.
• Compares each video's views with the median views of the same channel's recent Shorts. We call this the multiple. It is our own calculation, not a YouTube metric.
• Saves the results as internal research reports for our staff.

What it does not do

• It does not upload, edit, delete, like or comment on any YouTube content.
• It does not ask anyone to sign in and does not access any Google or YouTube account.
• It is not offered to the public. Only BORN:U staff use it, on our company server and staff computers.

How it runs

Daily scan	A scheduled script on our company server searches recent Shorts for the topics we are currently planning.
On-demand research	Staff run the same scripts on company computers when planning a specific video.
Results	Stored on our company server and staff computers only. Summaries may appear in planning documents we share with the creators we work with.

Data and privacy

How we handle data received through YouTube API Services, including retention and deletion, is described in our Privacy Policy. This tool uses YouTube API Services. See the YouTube Terms of Service and the Google Privacy Policy.

Contact

BORN:U (주식회사 본유)
605, 487 Sosa-ro, Wonmi-gu, Bucheon-si, Gyeonggi-do, Republic of Korea
Email: bornu@naver.com · Website: bornu.kr

한국어 안내

BORN:U Shorts Research는 주식회사 본유의 내부 조사 도구입니다. 크리에이터와 매장의 숏폼 영상을 기획하기 전에, 같은 주제에서 최근 잘 된 유튜브 쇼츠를 찾는 데 씁니다.

• YouTube API 서비스로 공개 쇼츠를 주제어와 게시일로 검색하고, 영상 ID·제목·채널명·게시일·조회수·길이를 읽습니다.
• 각 영상 조회수를 같은 채널 최근 쇼츠의 조회수 중앙값과 비교한 '배수'를 계산합니다. 배수는 유튜브가 제공하는 수치가 아니라 본유가 계산한 값입니다.
• 영상 업로드·수정·댓글·좋아요를 하지 않고, 누구에게도 로그인을 요구하지 않으며, 구글·유튜브 계정에 접근하지 않습니다.
• 본유 직원만 회사 서버와 직원 컴퓨터에서 사용합니다.

데이터 처리와 보관·삭제 기준은 개인정보처리방침에 있습니다.